Earth Day

Having used the same look for a few years, Washington Prime Group was looking to update their Earth Day graphics with a newer look that focused on combatting climate change. The goal was to bring together the community together to help make a difference along with highlighting efforts made on WPG’s part as a company.

Properties were looking to provide a variety of events around Earth Day, which they got to pick between four options of events, each with unique vignette illustrations and color palette.